|
STB |
![]() The Seychelles Tourism Board (STB) was established in April 2005 to oversee all aspects of Seychelles ’ tourism industry. STB’s responsibilities include the implementation of Seychelles ’ national tourism policy, research, product development, and marketing and co-ordination with its tourism offices and representative agencies abroad. STB has representation in the United Kingdom , France, Italy and other European countries, as well as representatives for the Middle East and Asia. STB also handles enquiries from consumers, the travel trade and media from the USA, Canada and other regions of the world that are not covered by its overseas offices and representatives. Additionally, STB is responsible for the Small Establishment Enhancement Program (SEEP), a marketing initiative that has been developed to help promote the country’s smaller establishments under the brand name “Seychelles Secrets.” STB also implements activities and programmes to add value to visitors’ stay while in Seychelles. |